MKTG1002 Marketing Research

MKTG1002 Marketing Research (University of Sydney): rated 3.6/5 overall across 5 reviews collected on USYD Wall.

MKTG1002 is a University of Sydney course taught by the University of Sydney Business School in Marketing. This page brings together its handbook details and what USYD students say about it.

Review data updated 2026-10-24.

Course details

Chinese title: 市场营销研究

Type: Undergraduate

Credit points: 6

Subject area: Marketing

Faculty: The University of Sydney Business School

Level: Undergraduate Level 1

Handbook year: 2026

Overview

Marketing research is an essential research activity which provides objective, accurate and timely information to entities (e. g.

MKTG1002 student reviews, difficulty and workload

MKTG1002 has 5 scored reviews: overall 3.6/5 · usefulness 5.0 (all out of 5; higher difficulty means harder).

Sources: 1 StudentVIP review (average 5.0 stars); 4 Reddit comments that an AI model judged to be reviewing this course (average would-recommend 3.3/5).

On Reddit: "Hey, I did this unit last year S2 but It was proctored multiple choice, so not sure I can give direct advice but I guess seeing no one has helped u i kinda feel a need to try give some advice as someone whose done the unit. I guess do not overcomplicate answers and always link b…"

On Reddit: "Thank you, this is helpful! I definitely don’t think I did amazingly on this assignment but I got 48% which is from memory around 30% lower than my lowest mark in MKTG1002’s pre-req unit (MKTG1001) and a lot of the feedback mentions things that were not at all in the rubric. Bei…"

The course panel on USYD Wall shows every review and discussion in full.

MKTG1002 FAQ

Q: Is MKTG1002 worth taking?

A: Averaged over 5 reviews: usefulness 5.0/5, overall 3.6/5.

Q: Which faculty teaches MKTG1002, and when is it offered?

A: MKTG1002 is taught by the University of Sydney Business School. Check the official handbook for the current year.

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